How to attract visitors to the site of a secondary schools
Every site wants to attract visitors. For commercial sites it is even essential to attract as much visitors as possible. For a secondary school it is essential to attract the right kind of visitors.
There are several ways by which potential visitors can be guided towards the site. The first is of course to try to get a high ranking with the search engines like Google and Yahoo. Another way is to get listed by directories or that other sites have links to the site of the school.
The ranking of search engines has become a real science. The outcome so far is that the best way to get a high ranking is to have an interesting, attractive and up to date site. The words or the combination of wordt should no be too general or too special. For instance the word Mackay itself is too general, it gives more than 10.000.000 hits. The words Mackay College give far less hits and, already for more than a year, Mackay College in Nateete is one the first place in this list.